Juan Carlos is a relentless, results-driven person with an in-depth yet broad view of the B2B and B2C FMCG markets in America. I had the opportunity to have him as a board member a few years ago, and his contributions made a clear difference in the market entry strategy for our healthy snacks product launch.
Archives: SP Testimonials
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Juan Carlos made a large impact on me with his approach and direct leadership to influence me to think through many different lenses and build strategies to impact my team members and customers. This allowed me to perform at high levels within my role. I will carry on what he taught me and help teach others, which will turn into great results. I appreciate him and his genuine, authentic approach to influencing me and others through collaboration to drive results
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As a peer, I will say that Juan Carlos is a strategic and forward-thinking leader. I would often reach out to him to discuss strategy and deployment tactics. Juan champions change and leads his team to success every time. Finally, I want to say how fortunate I have been to work with Juan, and PepsiCo was lucky to have him as an executive leader.
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Juan Carlos has been described as a result-driven strategic thinker with an agile approach to his work, an enthusiastic and motivated individual. JC enjoys solving business problems, keeps learning, sharing his knowledge, and working with like-minded business professionals. JC has had different roles with various international organizations. JC is the Man of Strategies.
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Juan Carlos is a very talented and business-oriented professional. I was referred to Juan Carlos by a consumer products CEO who spoke highly of him. Alianco gave us a clear indication and walked us thoroughly through the different stages and/or options of entering into the retail business in the US. The experience and practical approach of Juan Carlos have been very helpful in our exploration and entry into the US Market.


